Sign in Book a demo

Curated intelligence for the future of non-alcoholic drinks

Quench is a dedicated platform for tracking the products, trends and market shifts shaping non-alcoholic drinks, helping innovation, strategy and brand teams stay ahead of change.

  • Daily global launch coverage
  • In-depth trend features
  • Search across products, ingredients, claims and markets
  • Built-in reporting tools
  • Annual trend presentation for your team
The Quench homepage shown on an iMac

Used by leading global beverage companies to track emerging innovation

  • Carlsberg Britvic
  • Campari
  • Diageo
  • PepsiCo
  • Red Bull

What is Quench?

Fifteen years of beverage innovation, tracked, filtered and explained.

Quench brings together the products, trends and market developments shaping non-alcoholic drinks worldwide. By filtering hundreds of global sources into one searchable platform, we help teams identify emerging opportunities, track category change and stay ahead of the market.

2011Tracking non-alc innovation every working day since
5,300+Launches in the searchable archive
30+Trend-spotters and analysts across key markets
100sOf global sources monitored and filtered each week

Built for the work innovation teams actually do.

Track

Spot emerging trends before competitors do.

New products, flavors, formats and campaigns from around the world, added every working day.

Understand

Tell a one-off from a global trend.

See whether a launch is an isolated idea or part of a growing global trend, with the context of what came before it and who else is moving.

Find

Answer questions in minutes, not days.

Filter thousands of launches by category, claim, ingredient, flavor, market, packaging or date.

Brief

Bring the market into every meeting.

Build a branded PDF report from any set of launches, share it with your team and pull imagery straight into the next deck.

Used by

  • Innovation
  • Insights
  • Marketing departments
  • Brand managers
  • Category managers
  • NPD
  • R&D and product development
  • Packaging and design
  • Trend and foresight
  • Strategy
  • Sales and trade marketing
  • Retail buyers
  • Flavor houses and ingredient suppliers
  • Investment and M&A
  • Agency partners

Latest launches

The launches that matter, updated daily

Cut through the noise with expert analysis of what's new, what's changing and what's likely to shape the future of the category.

  • Search by keyword, category, ingredient, claim or trend
  • Track specific competitors or segments
  • Filter by market, region and date
  • Save and organize relevant content

Trend features

Trend analysis that goes beyond the launch.

Quench's in-depth features explore the flavors, formats and market shifts redefining non-alc, using real-world product examples to explain what's driving change and where the category is headed.

Plus an annual trend presentation for your team.

Every subscription includes a live session on the year's most interesting trends and innovations, presented to your team.

Trend presentation slide: Functional Hydration
Trend presentation slide: Frosty Flavors
Trend presentation slide: Cultural Integration
Launches on Quench including Recess Zero Proof, Bubly Mocktails, Bar Diver, The Curious Drinker and Little Saints

Curated by analysts, not algorithms.

Every launch is reviewed, categorized and contextualized by Vandal's team of analysts and trend researchers.

  • Built specifically for non-alcoholic drinks
  • Updated every working day since 2011
  • Human-curated and analyst-reviewed
  • Thousands of launches manually categorized by category, claim, market and macro trend
  • Global coverage across all key markets, from Japan to the US and UK
  • Hi-res imagery cleared for internal presentations

Every corner of non-alc, called early.

From zero-proof spirits to functional soda, Quench tracks emerging and established trends with product evidence behind every one.

Trends we called early

Quench's in-depth trend features track new non-alc trends as they emerge. Many of them have since gone mainstream.

  1. Matcha green tea flavor trend
  2. Cold brew coffee trend
  3. Kombucha trend
  4. Zero-ABV spirits trend
  5. Adaptogens trend
  6. Dirty soda trend
  7. Hopped drinks trend
  8. Functional beer alternatives
  9. Prebiotic sodas trend
  10. Calming drinks trend

Trends we track today

Every trend mapped to six macro movements

Wellbeing
Indulgence
Clean and green
Convenience
Moderation
Premiumization

Zero ABV, tracked since 2016.

Quench has followed zero-ABV drinks since the category's early days, long before they reached mainstream shelves. That history sits alongside soft drinks, functional and wellness launches, so you can see the whole non-alc landscape in one place.

Search ten years of zero-ABV launches to see how a segment developed, who moved first and what came next.

1,234alcohol-free launches on the platform

The Alcohol Free section of Quench, showing launches including Even 0% cocktails, Recess Zero Proof, BarLoca de-alcoholized wines and Hello Lager

Built by Vandal.

Quench is created by Vandal, the beverage trends and innovation consultancy trusted by the world's biggest drinks companies for 20 years.

The same team of trend-spotters and analysts behind Vandal's client work filters hundreds of global sources every week, so only the launches with real significance make it onto the platform.

Vandal is also the team behind IWSR's Radius platform.

Visit the Vandal website
Vandal IWSR Radius

See Quench with your own categories.

Subscriptions are set up for each team. Book a 20-minute walkthrough and we will show you the platform using the categories, markets and questions you are working on right now.

    Already a subscriber?

    Sign in to your Quench account.